3 seats free

About

The science to fix workplace training
has been on the shelf for 140 years.

Yearly training fails the recall test by month six. We built HeyLoopy to take a century of memory research down off the shelf and point it at the work that has to stay retrievable.

Start free See the science Free · teams up to 3 · no card
§ 01 Why we exist

Our mission is to bend the forgetting curve back.

Your team takes the training, passes the test, and then loses the recall by month six. The auditor asks if it stuck. The crew has a near-miss. The tech blanks on the error code at 2am. The protocol step is gone when the patient is in front of the nurse. HeyLoopy exists to bend the forgetting curve back, in 60 seconds a day, from the documents you already wrote.

§ 02 Where it started

A founder who watched good training stop working.

Our founder, Ben Schmidt, faced a critical challenge while scaling his previous deep-tech startup. He hired good people but struggled to train them so the knowledge held. He realized the problem was not his team. The problem was the tools. Traditional training platforms relied on one-time, classroom-style events that could not keep pace with a fast-moving business. His team was being left behind by their own software. That frustration launched the search for a better way.

The founder

Ben holds a PhD in bioengineering, where he studied how the brain encodes information and how quickly it loses it.

Read Ben's story
§ 03 Our promise

Three things we will not do.

01

We will not sell your data

Your team's training data is yours. We do not sell it, broker it, or hand it to anyone.

02

We will not train outside models on your documents

The SOPs and policies you upload build your drills. They are not fed into anyone else's model.

03

We will not fabricate customers

No invented logos, no fake testimonials. When a customer says yes to being named, you will see them here.

§ 04 Where we are today

Early, founder-led, and a few months in.

Four pilots running. If your team takes training that needs to stick six months later, talk to us. The founder reads every message.

§ Try free

Training that survives month six. See your first drill set.

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3 seats free · no card · first drill in five minutes

Newsletter

One short note a month.

How HeyLoopy is being used in the wild, what the science says, no marketing fluff.

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§ Try free

Training that survives month six.

Daily 60-second drills, built from the documents you already have. Free for teams up to three.

3 seats free · no card · first drill in five minutes